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Marketing & Visibility

Increase your reach and drive more sales

7 min read
3 sections

1Optimizing Your Listings for Search

Buyers find products through Gloseg search and external search engines. Optimizing your listings increases visibility in both.

gloseg.com/search?q=shea+butter

Search Results - How Buyers See Your Listing

Raw Shea Butter, Unrefined - 25kg

Accra Naturals🟡 Gold

$3.50/kg

4.8 ⭐

Organic Shea Butter - Wholesale

Lagos Exports🟡 Gold (legacy)

$4.00/kg

4.2 ⭐

Keyword Placement Guide

LocationImpactExample
Product Title🔥 Highest"Raw Shea Butter Unrefined 25kg"
Tags⚡ Highshea butter, cosmetic raw materials
Description📊 MediumKey specs and use cases upfront
HS Code🎯 TargetedMatches AfCFTA buyer filters

HS Code Accuracy Matters

Accurate HS Codes ensure your products appear when African buyers filter by AfCFTA-eligible products.

3Building Your Reputation

Your seller reputation directly affects your search ranking and buyer trust.

gloseg.com/seller/analytics

Seller Performance Dashboard

4.8 ⭐

Reviews

30% weight

96%

Response

25% weight

98%

Completion

25% weight

0.5%

Disputes

20% weight

Reputation Factors

FactorWeightTarget
Buyer Reviews30%4.5+ stars
Response Rate25%Reply within 4 hours
Order Completion25%95%+ completion
Dispute Rate20%<2% disputes

Respond to buyer inquiries within 4 hours to maintain a high response rate. This is one of the biggest factors in search ranking.

Dispute Impact

Unresolved disputes negatively impact your seller score. Always try to resolve issues directly with buyers before they escalate.

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